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Time as mother happiest years of my life: Rani Mukerji

Last seen in 2014 action-thriller “Mardaani”, Rani said she will next be seen in “Hichki”, and the project will kick-off in April.

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Mumbai, March 20 : Bollywood actress Rani Mukerji on Monday said the time she has spent being a mother so far is the happiest period of her life.

Rani is married to filmmaker Aditya Chopra. They have a daughter, Adira, who was born in 2015.

In a Facebook chat, ahead of her birthday on Tuesday, Rani answered a bevy of questions from her fans.

When asked how it feels to be a mother, she said: “It feels great. The last two and a half years — nine months of pregnancy and one and a half years of motherhood — have been the happiest years of my life. I enjoy seeing Adira grow, reach new milestones each day.”

Rani added that there’s nothing more important for a woman than being a mother.

She also said life has started anew post Adira’s birth.

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“It’s amazing being a mother; you change overnight because the experience teaches you on a daily basis. I have become stronger and I have also mellowed down. But a lot of things come with being a mother. I’m looking forward to my journey of raising Adira, so it’s going to be fun,” she said.

Asked why she isn’t present on social media, Rani said, “I’m not on social media. I don’t post pictures of my daughter because my husband is a very private person and I respect that. Also, I don’t like saying no to my fans, especially when they ask me to post pictures.”

Last seen in 2014 action-thriller “Mardaani”, Rani said she will next be seen in “Hichki”, and the project will kick-off in April.

Asked about her birthday plans, she said she will spend it at home with her daughter and husband.

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Multiplex growth in metros slowing, rural areas will get boost: PVR

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pvr cinemas

New Delhi, May 22: Superstar Salman Khan has been vocal about the need to open more multiplexes on the outskirts of cities. Ajay Devgn is revamping some theatres in Uttar Pradesh and plans to buy 200 more screens soon.

But are multiplexes reaching their saturation point? In cities, perhaps. But there’s tremendous scope to develop multiplexes in tier-2 and tier-3 cities, says a top official of India’s largest cinema exhibition chain PVR Cinemas.

“The multiplex growth in metros is likely to slow down gradually. We are rapidly expanding our presence to tier-2 and tier-3 markets that will fuel the growth of multiplex industry and give the patrons the right movie watching experience,” Gautam Dutta, CEO of PVR Cinemas, told IANS in an email interview adding that growth should be coupled with a government thrust to promote small towns into cities in the future.

“Change in the approach of people towards watching movies and rise in disposable incomes are encouraging signs for expanding our presence beyond tier-1 cities,” he said.

According to a 2018 FICCI-EY report on India’s media and entertainment sector, single screens cinemas have reduced from 9,710 screens with 91 per cent share of total screens in India in 2009 to less than 71 per cent share in 2017 with 6,780 screens. At the same time, multiplexes have grown at a steady rate of over 10 per cent over the last years.

The report stated that the Indian film exhibition segment in terms of numbers of screens was less that one-fifth in size as compared to developed markets like China and the US.

“The ratio is expected to further deteriorate with India facing a constant decline in its screen count, due to the shutdown of single screens,” it said.

The Indian entertainment industry is brimming with stories, and produces most number of films in a year. But India stands “as one of the most highly under-penetrated markets among major countries with 8 screens per million”, the report added.

But this may change in future.

“The rise in disposable income, data penetration, more awareness for films and more people seeking entertainment are significant factors contributing to the growth of films in tier-2 and tier-3 markets,” Dutta said.

Dutta, who is determined to expand base of PVR in south India, points out that rural areas are developing into small towns, complete with malls.

“Single screen theatres (are) giving way to multiplexes due to inherent challenges in sustainability. Multiplexes will get evolved to megaplexes with 10 screens and above showcasing the best of global formats under one roof offering maximum number of shows and content options for a consumer to choose from,” he said.

He feels multiplexes are thriving because of low screen density but consolidation would happen.

PVR has 625 screen in 134 properties across india, including 155 screens in 23 properties in South India. The company expects to add 90 screens in the current financial year.

“Every year we target to grow organically by adding 60-70 screens. However, this year we hope to exceed this benchmark,” Dutta said.

IANS

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West Bengal government honours Legendary singer ‘Asha Bhosle’

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asha bhosle mamata banerjee

Kolkata, May 22: Veteran singer Asha Bhosle was conferred the Banga Bibhushan, the West Bengal Government’s highest award, by Chief Minister Mamata Banerjee on Monday.

“I am elated that Asha Bhosle has accepted our invitation and has taken the pain to come here. We can never forget her contribution,” Banerjee said at the event.

Bengali matinee idol Prosenjit Chatterjee and Justice Shyamal Kumar Sen (retd) also received the Banga Bibhushan.

On Banerjee’s request, the veteran singer mesmerised everyone by rendering a Bengali song.

Banerjee said “one cannot forget Bhosle’s connection to the soil of Bengal” as she and her sister Lata Mangeshkar have sung many Bengali songs and it is a matter of pride for the Bengalis.

“We couldn’t invite Lata Mangeshkar, owing to her health but we extend our best regards to her through Ashaji,” said Banerjee.

This year, writer Samaresh Majumdar and footballer Subrata Bhattacharya also received the Banga Bibhushan.

Other recipients of the prestigious award included Girija Shankar Rai (writer), S.K. Bhowmik (researcher), Mohammed Habib (football player).

Singers Sriradha Bandopadhyay, Arundhati Homchoudhury and Partha Ghosh (elocutionist) received the Banga Bhushan award.

The Mamata Banerjee-led government instituted these awards in 2011 after it came to power.

IANS

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Shweta Bachchan makes screen debut with father Big B, See Pics

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amitabh shweta bachchan

Mumbai, May 22: Shweta Bachchan, daughter of Bollywood megastar Amitabh Bachchan, will be seen in a jewellery ad in which she will be making her on-screen debut alongside her father. And the advert is said to be highlighting the various shades of a father-daughter relationship. 

Talking about the new venture, Ramesh Kalyanaraman, Executive Director of Kalyan Jewellers said in a statement: “We believe that audience will love to see the film wherein, both, Amitabh Bachchan and Shweta play the role of a father and daughter, in the ad film for the first time.”

“As a brand, Kalyan has always celebrated the bonds of family and relationships and the new film epitomises family values. Shweta’s design inputs will also augment Kalyan’s chic and trendy signature collections,” the statement said.

Have a look at their photographs from the shoot: (Credit- News18)

amitabh shweta bachchan

amitabh shweta bachchan

amitabh shweta bachchan

amitabh shweta bachchan

The ad which attempted to capture the value of trust and transparency of a relationship is directed by G.B. Vijay, for the jewellery brand. Big B is the brand ambassador of Kalyan Jewellers since 2012.

This is not the first time the brand is featuring members of Bachchan family, as Jaya Bachchan and Aishwarya Rai Bachchan also featured in a TVC to represent the brand.

The TVC, which is also being shot in Malayalam will have Manju Warrier playing the role of Big B’s daughter. The advertisement is expected to go on air in July.

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