New Delhi, July 14: Czech carmaker Skoda on Thursday launched its best selling sedan Octavia in India with price starting at Rs15.49 lakh.
“The (executive sedan) segment continues to offer tremendous growth potential as it caters to a growing class of discerning buyers with the penchant for luxury combined with the right value proposition…the New Octavia…will be a game changer in its segment and will continue to drive Skoda’s success in India.” Skoda Auto India director sales, service and marketing Ashutosh Dixit told reporters in New Delhi.
“The Octavia is the heart of Skoda brand. Globally, it has sold over six million units in total. In India, it has sold over 90,000 units since 2001 when the company entered the market with the model,” he added.
The car will be available in both petrol and diesel engine options.
The petrol version comes with two engine options of 1.4 litre and 1.8 litre, priced between Rs15.49-20.89 lakh. The Octavia diesel is powered by a 2-litre engine and priced between Rs16.9-22.89 lakh across four variants.
“We plan to grow our sales 30% this year on the back of new products and further consolidate our position in the premium segment,” Dixit said.
The hands-free parking, iBuzz driver fatigue alert and eight safety airbags features will help further boost the company’s sales.
“While retaining its strong characteristics of space, all round comfort, safety and technology, the new Octavia will be a compelling proposition in its segment and will continue to drive Skoda’s success in India,” Dixit said. T