Mumbai, Jan 20: Chinese smartphone maker OnePlus on Saturday announced the launch of its maiden “OnePlus Authorised Store” in the country here.
Vikas Agarwal, General Manager, OnePlus India, said in a statement, “The new ‘OnePlus Authorised Store’ is designed to complement our online first business strategy and also attract new users, while serving as a destination for our fast-growing community to experience and purchase OnePlus products”.
The store is part of the smartphone player’s focus on creating more offline touch points across key cities to allow users to experience the phone sales, the company asserted.
The company is offering a free “Bullet V2” earphone on the purchase of any OnePlus smartphone to buyers who will pay visit the “OnePlus Authorised Store”.
Last year in September, the company joined hands with several Croma stores to provide easy access to OnePlus products at a conveniently located store.
The company also launched its flagship “Experience Store” in Bengaluru last year for the OnePlus community to witness products as well as collaborate and share innovative ideas.