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Ola launches ‘Share Express’ for affordable rides




New Delhi, Jan 5: Online cab aggregator platform Ola launched new “Share Express” feature on Wednesday to make share rides cheaper by 30 percent on over 100 routes in Mumbai, Bengaluru, Jaipur, Delhi and NCR.

“With the introduction of ‘Share Express’, we aim to decongest the busiest routes in our busiest cities, while ensuring a quicker commute for our users,” said Raghuvesh Sarup, CMO, Ola, in a statement.
Customers whose pickup and drop-off locations coincide with the fixed routes can book a ride from the Share icon on their Ola app.
Sarup added they plan to extends share to over 300 routes in 10 more cities in future.

Wefornews Bureau


All about Cambridge Analytica data scandal

The users were paid to take a psychological test and the app collected the data. It also gathered data on a person’s Facebook friends.



Cambridge Analytica data scandal

New Delhi, March 21 : Cambridge Analytica, the London-based data consultancy firm in the midst of a global row, has allegedly been using Facebook users’ data to unfairly influence election results by psychological manipulation, entrapment techniques and fake news campaigns.

But Britain’s Channel 4 News on Monday exposed how senior executives at Cambridge Analytica were caught on camera suggesting that the firm could use sex workers, bribes and misinformation in order to try and help political candidates win votes around the world.

The Channel 4 News investigation followed articles published by The New York Times and The Observer that outlined how the data of millions of Facebook profiles ended up being given to Cambridge Analytica. The companies have denied any wrongdoing.

According to reports, Cambridge University researcher Aleksandr Kogan and his company Global Science Research created an app called “thisisyourdigitallife” in 2014.

The users were paid to take a psychological test and the app collected the data. It also gathered data on a person’s Facebook friends.

Kogan has admitted harvesting the personal details of 30 million Facebook users via the app. He was quoted by the Guardian as saying that he passed the data to Cambridge Analytica who assured him this was legal.

In this way, millions of Facebook profiles were mined for data.

Whistleblower Christopher Wylie told The New York Times and The Observer that Kogan along with Cambridge Analytica then created a software solution to help influence choices in elections.

He claimed that the Facebook data was used to develop “psychographic” profiles of people and deliver pro-Trump material to them online during the 2016 US elections.

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It’s time to delete Facebook, says WhatsApp co-founder



New York, March 21: In the wake of rising speculations of Facebook’s involvement in the alleged misuse of users’ personal data, WhatsApp co-founder Brian Acton said its time to delete social media major. 

Acton, whose product was purchased by Facebook in 2014 for a whopping USD 16 billion, taking to the microblogging platform said “It is time. #deletefacebook” following the concerns were flagged on data privacy after Cambridge Analytica’s alleged misuse of user data.

The rise of false and fake news and the disclosure recently that numbers of Facebook profiles had been harvested by Cambridge Analytica, a voter-profiling firm that worked on United States President Donald Trump’s 2016 election campaign, are the prime issues which have emerged.

The revelations have resulted in a significant downfall in the company’s shares over the last five days.

In the meantime, yesterday  Cambridge Analytica suspended its chief executive, Alexander Nix, amid a furor over the access it gained to private information on more than 50 million Facebook users.



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Facebook data breach: Where is Mark Zuckerberg?




San Francisco, March 21: With Facebook getting mired in its biggest-ever controversy following a massive data breach, everyone is asking one question: Where is its CEO Mark Zuckerberg?

Not only Zuckerberg has remained quiet so far, Facebook COO Sheryl Sandberg who has been the face of the company’s PR strategy is yet to speak on the data scandal.

According to a report in ReCode on Wednesday, Zuckerberg is slated to address a weekly Q&A session with employees on Friday and he may speak before that meeting.

Normally, Zuckerberg or Sandberg come out with long blog posts whenever Facebook gets tangled in controversies but the silence this time is deafening.

Facebook is facing the heat after Cambridge Analytica, a British consulting company, was accused of harvesting data of up to 50 million Facebook users without permission and using the data to help politicians, including US President Donald Trump and the Brexit campaign.

European Union (EU) and British lawmakers have demanded that social media giant Facebook should clarify data breach following revelations that personal data was massively misused for political purposes.

British lawmakers have also summoned Zuckerberg to give oral evidence after “misleading to the Committee” occurred at a previous hearing.

British Prime Minister Theresa May has expressed her concern over the allegations that Cambridge Analytica exploited data of millions of Facebook users without their authorisation in election campaigns.

Facebook has already suspended Cambridge Analytica from its platform.

The social media giant admitted that an estimated 2,70,000 people had downloaded the app and shared their personal information with it.

However, the firm denied all wrongdoings and insisted it followed the correct procedures in obtaining and using data.


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